Edition 73: The Luxury Briefing

This week in luxury, Aston Martin takes to the skies, and a replica Prada boutique awaits in Texas.
Edition 73: The Luxury Briefing
Aston Martin and Airbus reach new heights

Earlier this month in Courchevel in the French Alps, the ACH130 Aston Martin Edition was revealed – a collaborative offering from Aston Martin Lagonda and Airbus Corporate Helicopters. The aeronautical designers at Airbus Corporate Helicopters and the automotive designers at Aston Martin worked together for over a year, marrying Airbus Corporate Helicopters’ excellence, quality and service with Aston Martin’s commitment to handcrafting and automotive art.

Edition 73 Luxury Briefing

Replica Prada boutique experience

According to Luxuo, a non-functional sculptural replica Prada boutique has been created 41km from the artistic desert city of Martha. Perched on the edge of a West Texas highway, Prada Marfa is a life-size plaster, aluminium and glass painted boutique with a non-functioning door and is stocked with authentic Prada products. The replica was conceptualised and designed by Scandinavian artists Michael Elmgreen and Ingar Dragset in 2005, and is the first-ever Prada-endorsed installation in the state of Texas.

Harry Winston and the Year of the Rat

Harry Winston and the Year of the Rat

Harry Winston is celebrating the Chinese Year of the Rat with a rose gold premier timepiece. Set against a vibrant red mother-of-pearl background, the Premier Chinese New Year Automatic 36mm  is designed with a delicate silhouette of a rat comes to life through China’s time-honoured paper cutting tradition. Set in 18K rose gold lace with 109 diamonds under three carats, this premier collectable timepiece forms part of Harry Winston’s premier collection and is limited to only eight pieces.

An Alexa-first for Lamborghini

This year, Lamborghini will be incorporating Alexa, the cloud-based voice service from Amazon, in its Huracán EVO range. Lamborghini will be one of the first car manufacturer to deliver in-car control via Amazon Alexa, allowing drivers to adjust functions such as climate, interior lighting and seat heating with a simple voice command, leaving the driver to focus on the road ahead. The Alexa integration also connects Lamborghini owners to the growing number of connected devices that work with Alexa. And with simple voice interaction, drivers in the Huracán EVO are able to control everything from entry gates to thermostats and lights, directly from the vehicle. 

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