Not content with being a giant of the automotive industry, BMW have also been in the lifestyle space for some time, with a number of understated, clean-cut fashion lines, bags, stationery, homeware, miniatures and even bikes. But a recent collaboration with German luxury goods manufacturer, Montblanc – as part of The Collection – is particularly appealing to those who appreciate elegance, quality and individuality.
The Montblanc for BMW line is inspired by the BMW 7 series Individual – the exclusive design references the interior of the car, with leather imprint or weaving pattern. Using aerospace materials and functional design, the Horizn Studios for BMW luggage range includes integrated power banks so you can charge your phone while travelling.
BMW Lifestyle products are available for purchase online or from any BMW South African dealer.
You may be interested to read about BMW’s work with the Southern Guild, or see the new BMW Concept M8 Gran Coupe.
Posted in partnership with BMW.
